Course curriculum

    1. Welcome to eCommerce Incubator

    2. 📆 Course Schedule

    3. 👤 AstroLabs Chat

    4. 📍 Zoom link

    5. 🙋🏽. Meet the trainers

    6. Discussion Boards (Support)

    1. M1: Welcome to E-commerce Basics

    2. Coming up with something to sell

    3. Understand different e-commerce models

    4. M2: E-commerce Business Plan Intro

    5. Business plan 101

    6. Understand why is it important and how to build a realistic plan

    7. Business Planning: P&L

    8. Business Planning: Cash-Flow

    9. E-commerce business plan template

    10. M2 Project: Build Your Business Plan

    11. M2 Bonus: E-commerce Founder Journey – Introduction

    12. E-commerce Founder Journey – Find your niche

    13. E-commerce Founder Journey – Fundamentals

    14. E-commerce Founder Journey – My Business Plan

    15. ★ Week 1 - Feedback

    1. M3: Welcome to Legal Setup & Payments

    2. Business setup for e-commerce

    3. Payment methods

    4. M4: Welcome to Build a Brand and Online Presence

    5. Steps of e-commerce brand building

    6. Choosing your brand name

    7. Brand mission

    8. Target audience

    9. Using Social Media Tools

    10. M4 Project: Build Your Brand Strategy

    11. ★ Week 2 - Feedback

    1. M5: Welcome to Selling on Marketplaces

    2. Why and how to sell on Amazon

    3. List your product on Amazon

    4. Promote your products on Amazon

    5. YT Bonus: The Pros And Cons Of Selling On Amazon

    6. YT Bonus: How To Find A Profitable Product To Sell On Amazon

    7. YT Bonus: Ranking On Amazon

    8. YT Bonus: How To Optimize Amazon PPC Campaigns Using Brand Analytics Report

    9. M6: Welcome to Build a Website

    10. Choose the right e-commerce platform

    11. Shopify setup

    12. Shopify settings

    13. Shopify – Theme selection

    14. Shopify Apps

    15. Woocommerce Dashboard Walkthrough

    16. Woocommerce – Add products

    17. Woocommerce – Orders

    18. CRO – Website Optimization Best Practices

    19. CRO – User Behavior Analysis

    20. CRO – A/B Testing

    21. M6 Project: Register on some of the platforms to get started

    22. ★ Week 3 - Feedback

    1. M7: Welcome to Operations and Logistics

    2. Operations Delivery & Storage

    3. Inventory Management, Cash on Delivery, Buy Now Pay Later & Dropshipping Operations

    4. M8: Welcome to How to build marketing plan

    5. Building a funnel for e-commerce

    6. Key organic channels

    7. Technical SEO for e-commerce

    8. On-page SEO for Shopify

    9. On-Page SEO for Woocommerce

    10. Google Ads – how it works and campaign setup - Part 1

    11. Google Ads – how it works and campaign setup - Part 2

    12. Google Ads – Create ad groups, keywords and ads

    13. Google Ads – Dynamic Search Ads

    14. Google Ads – Shopping campaigns

    15. Facebook Ads – Introduction

    16. Core Audiences

    17. Custom Audiences

    18. Lookalike Audiences

    19. Facebook Business Manager - Part 1

    20. Facebook Business Manager - Part 2

    21. Facebook Business Manager - Part 3

    22. Facebook Pixel

    23. Facebook Ads – Conversion Campaigns

    24. Facebook Ads – Dynamic Ads

    25. Hiring agency

    26. Bonus 1: Feras Arafe: How does influencer marketing work in the UAE

    27. Bonus: How To Find Micro-Influencers for Your Amazon FBA Business

    28. ★ Week 4 - Feedback

    1. M9 Customer Loyalty

    2. M9: Building customer loyalty

About this course

  • 86 lessons
  • 9.5 hours of video content